The company did not possess a strong presence on Google Adwords and only received a monthly average of 112 transactions which were generated from PPC campaigns including shopping campaigns. The company was consequently losing out on potential customers.
- To improve the websites search visibility
- To improve the user experience
- Improving traffic and revenue
- Icing Digital looked for innovative ways of generating revenue for UKBigBuy. While handling their PPC accounts we also worked with them to create various projects to enhance brand awareness and tap new markets.
sales and revenue increased by600%
- Within the first month the number of sales and revenue generated through PPC doubled
- Keywords and Ads reached new customers and promoted the brands and products sold online
- After three months the number of sales and revenue increased by 600%